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SMART ASSISTANT for a Hotel Booking Site

Project work for the Diploma in UX Design at the

UX Design Institute.

Rocio Fatas UX/UI Designer - Smart Assistant Mockup

Problem:
Design an easier hotel booking experience, that affords detail based selection and comparison.

Solution:

A smart assistant to help the user filter out hotel choices according to their requirements.

See

Phase 1 - Competeitive Benchmarking, Usability Testing and Note Taking

Users get overwhelmed and exhausted trying to find the perfect room. 

 

Solution: design a more user-friendly complete and refined search process.

Rocio Fatas UX/UI Designer - Smart Assistant Competitive Benchmarking
Rocio Fatas UX/UI Designer - Smart Assistant Usability Testing

I analyzed a few hotel booking sites and compared them, acknowledging common patterns and differences, paying special attention to the user flows and features. I user-tested two specific sites and took notes on successful and conflicting aspects of the interface, on the basis of how they impacted the experience of the user.

Prototype

The click-through prototype allows for the new experience to be tested again, whether with users or for euristics (rules of thumb in interaction design), and final amendments made if required.

The click-through prototype allows for the new experience to be tested again, whether with users or for euristics (rules of thumb in interaction design), and final amendments made if required.

The click-through prototype allows for the new experience to be tested again, whether with users or for euristics (rules of thumb in interaction design), and final amendments made if required.

Easy to Compare Rooms in Selected Hotels.

 

Mid Fidelity Prototype Demonstrates the main user flow of the smart search.

 

Next Steps: Increase Contextual Information.

Rocio Fatas UX/UI Designer - Smart Assistant Prototype

Click on the image to see the interactive prototype.

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